Big data and analytics can help a business predict consumer behavior, improve decision-making across the board and determine the ROI of its marketing efforts. By addressing these aspects adequately, the business would not only be able to protect its market share, but also expand into new territories. Predictive … Continue reading THE ROLE OF ANALYTICS IN CUSTOMER EXPERIENCE
Continuous technological innovation is changing the way businesses operate across different sectors. Big data, and artificial intelligence (AI), in particular, are expected to have the greatest impact. Artificial intelligence can reduce clinical trial cycle times while improving the costs of … Continue reading How Can AI Be Used For Clinical Trials?
“Mobile BI is a framework comprising both technological and organizational elements that provide its users with historical and/or real-time information for analyzes on mobile devices such as smartphones and tablets (not laptops), to allow effective decision-making and management support for … Continue reading Mobile Business Intelligence
Artificial intelligence is not going to stop the new coronavirus or replace the role of expert epidemiologists. But for the first time in a global outbreak, it is becoming a useful tool in efforts to monitor and respond to the … Continue reading Fighting the Coronavirus with Analytics and AI